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 Black Stats         
Frequently requested data on African American consumers

Black Buying Power:
  $744 Billion (2006)

Black U.S. Population:
  38.3 million

Top Five Black Cities
  - New York
  - Chicago
  - Detroit
  - Philadelphia
  - Houston

Top Five Black Metros:
  - New York-New Jersey
  - Washington-Baltimore
  - Chicago-Gary
  - Los Angeles
  - Philadelphia

Top Five Expenditures:
 - Housing $121.6 bil.
 - Food $59.2 bil.
 - Cars/Trucks $32.1 bil.
 - Clothing $27.7 bil.
 - Health Care $17.8 bil.

Click here for more stats from "The Buying Power of Black America."
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Get quick access to key
U.S. Census 
Bureau Data

Click here to go to African-American Census Bureau data

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? 2005 by
Target Market News Inc.

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STORY ARCHIVE

August 2008

Obama's acceptance speech in Denver stadium seen by 38 million-plus viewers 8-30-08

Starcom's Tapestry multicultural media unit promotes four executives 8-30-08

Obama speech celebrated by those who marched on D.C. with King 8-27-08

WYLF (Lite FM) in Miami Names Parker J. Gammon Local Sales Manager 8-29-08

Obama Wins Nomination; Biden and Bill Clinton Rally Democratic Party 8-28-08

Cable TV Ratings for Week of August 18 - 24, 2008
'Payne' drops slightly while 'Baldwin Hills' audience gains; Disney top network
8-28-08

Black media face balancing act with historic candidacy of Obama 8-28-08

ANA extends deadline for Multicultural Excellence Awards to Sept. 15 8-28-08

Sanders\Wingo marks a year of major growth with move to new headquarters 8-27-08

TV Ratings for Week of August 18 - 24 NBC's Olympics draw 16.7 million black viewers in primetime for the week 8-27-08

TV One and BET cable networks deny they're Obama cheerleaders 8-26-08

Home Depot promotes Marvin Ellison to executive vice president position 8-26-08

NAMIC announces winners of Excellence In Multi-Cultural Marketing Awards 8-26-08

Debut of "Somebodies" sitcom marks BET's move into scripted series 8-25-08

Urban radio's leading personalities come together for MLK Memorial radiothon 8-25-08

Critically acclaimed documentary, The Black List, premieres on HBO tonight 8-25-08

Cable TV Ratings for Week of August 11 - 17, 2008
At two million viewers, 'Payne' still tops chart; USA most watched network
8-22-08


Radio One Houston rolls out service to work with Arbitron's new PPM data 8-22-08

TV Ratings for Week of August 11 - 17, 2008
Olympic broadcasts let NBC dominate Top 25; also most watched network
8-21-08


Fatburger expands into Chicago market with Kanye West-owned franchise 8-21-08

Ron Franklin named to board of Advertising Research Foundation 8-19-08

Virgil Scott, sales and marketing executive, dies at the age of 46 8-19-08

Study: Bank accounts opened by African-Americans, Hispanics growing 8-1-9-08

Zoom launches multicultural division to tap growing audience for indoor venues 8-18-08

Arsenio Hall to host original TV One five-hour special, 'The Blacklist' 8-15-08

Lee Moss Media acquires more domains for planned black social networks 8-15-08

NCBCP and AURN announce joint initiative to 'Get Out the Vote' 8-14-08

Cable TV Ratings for Week of August 4 - 10 'Payne' hangs on the three million mark; USA is the most watched network. 8-14-08

TV Ratings for Week of August 4 - 10
NBC takes gold, silver on Top 25 with Olympics; CBS most watched network
8-12-08

Gorilla Nation signs four African-American sites to ad rep deals 8-12-08

Robert Bush named president of new NNPA Advertising & Marketing Group 8-12-08

Director of 'Soul Men' film with Bernie Mac, Isaac Hayes calls deaths 'surreal' 8-12-08

Black, Hispanic and Asian consumers account for 22% of '07 new vehicle sales 8-8-08

Nationwide Insurance names Carol H. Williams ad agency of record 8-8-08

TV Ratings for Week of July 28 - August 3
"America's Got Talent" stays No.1 for second week; CBS is week's top network
8-8-08


Ragan Henry, pioneering media mogul who owned radio, TV stations, dies at 74 8-8-08

Cable TV Ratings for Week of July 28 - August 3
'Payne' reaches season high of 3 million viewers; BET, Disney tie for top network
8-7-08


Bill to promote minority media ownership introduced by Sen. Menendez 8-7-08

Shawn Marshall appointed president of GlobalHue's African-American agency 8-6-08

Interactive One debuts sites for news, entertainment and women's interests 8-6-08

AAF announces recipients of 2008 Diversity Achievement and Mosaic Awards 8-5-08

Boost Mobile names Matt Carter senior vice president and GM 8-5-08

Target names Laysha Ward president of community relations, Target Foundation 8-4-08

Radio One to review second quarter results in conference call tomorrow 8-4-08

Cable TV Ratings for Week of July 21 - 27
CNN's 'Black In America' takes on 'House of Payne;' TBS takes most watched title
8-1-08


Mark Whitaker named to replace Tim Russert as NBC News D.C. bureau chief 8-1-08


Click here for more recent news stories and our news archive

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Looking for hard-to-find information on the African-American consumer market? Now you can easily search the contents of the leading source for information on African-American marketing and media. Scan our entire Web site for news, research and information using Google-powered keyword searches. Hundreds of articles, stories and report findings can be accessed for free. Click here to try it now!



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 14th Edition Now Available!
Latest Buying Power report shows spending up in major categories

The 14th annual edition of "The Buying Power of Black America" has been released by Target Market News. The one-of-a-kind report is the most quoted source of information on how African-American consumers spend their $744 billion in income.

According to the newest edition of "The Buying Power of Black America," there is growth in a number of major product categories despite that slowdown in overall consumer purchases. Get the details by ordering your cop now.

Click here to order The Buying Power of Black
America report

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Book Publishing Authority


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Looking for hard-to-find information on the African-American consumer market? Now you can easily search the contents of the leading source for information on African-American marketing and media. Scan our entire Web site for news, research and information using Google-powered keyword searches. Hundreds of articles, stories and report findings can be accessed for free. Click here to try it now!


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