RESEARCH NEWS
STORY ARCHIVE ON RESEARCH FINDINGS AND STATISTICS
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Eleven new African-American research studies to be unveiled at MAAX Summit 5-21-08

Study: Trend-setting Hip-Hoppers aging, but are as brand-loyal as ever 5-13-08

Study: Despite tough economy, blacks still believe American Dream possible 5-12-08

GAO report on minority media ownership sites lack of sufficient data

Urban radio execs talk about finding success in a PPM world 3-31-08

Black and Hispanic shopping online grows in number and frequency 3-24-08

Report shows online shopping by minorities up sharply in five years.3-7-08

MPA survey shows black magazine audience healthy and growing 2-15-08

R.L. Polk, On Wheels Inc. team up to conduct automotive market studies 2-4-08

Nielsen report: Black targeted ad spending exceeds $2.3 billion annually 1-30-08

GAO report: FCC lacks comprehensive data on minority-ownership of media 12-18-07..

Study: Black consumers more likely to network professionally online 12-7-07

NABOB, New York City Council get Arbitron to delay PPM rollout 11-28-07

New Arbitron ratings hit black, Latino stations in nation's biggest market 11-9-07

Study: Bank of America underserves black and Latino neighborhoods 11-7-07

Online panel to provide marketers with insight into 100,000 black consumers 10-16-07

Ariel-Schwab Black Investor Survey unveiled at summit shows lack of progress 10-15-07

Landmark study shows urban radio�s unique impact on black consumers 9-26-07

New Yankelovich report shows blacks, Hispanics more receptive to ads 9-18-07

NAACP releases economic reciprocity report card on Corporate America 9-14-07

Nielsen report: African-Americans still the largest ethnic TV audience 9-4-07

NABOB calls again for Arbitron to delay rollout of portable people meters 8-20-07

New Census data reveal more than 300 counties now "Majority-Minority" 8-16-07

GAO: Minority ad agencies got five percent of $4.3 billion spent on gov't advertising 8-15-07

Polk data shows nearly 11 percent growth in ethnic market from 2003 to 2006 8-14-07

P&G/Essence Poll: Black women say they are portrayed "worst" than others in media 8-13-07

Media Audit study shows African Americans more engaged with media 7-26-07

Survey: Rate of blacks in local broadcast news rising faster than other groups 7-23-07
 
Study: Many blacks boycott sponsors when offended by programming 7-16-07

Summit to unveil ten exclusive new research studies on black consumers 6-25-07

Why multicultural car ads don't drive home message to ethnic audiences 6-22-07

NABOB says Arbitron's Philadelphia PPM methodology needs improvement 4-30-07

Survey: Black doctors say consumer ads improve doctor-patient relationships 3-13-07

Burrell study sheds light on consumers' attitudes toward Black History Month 2-22-07

Polk study finds auto industry lagging in building loyalty with minority customers 12-20-06

Nielsen names TV One the cable network with fastest growth in subscribers 12-12-06

Study finds African-American women not equally represented in bridal magazines 12-11-06

Nielsen Media Research announces African American Advisory Council 11-7-06

Poll: 93% think new agency agreements won't solve ad industry's diversity problem 9-21-06

Yankelovich study: African Americans show strong reconnection to heritage 8-15-06

Census shows Florida's Broward county leads nation in attracting black residents 8-7-06

Study looks at stereotyping of African-Americans by Latino immigrants 8-7-06

Study finds that African-Americans are more bullish than affluent investors 7-31-06

Study looks at habits of African-American students as consumers 7-21-06

Arbitron/Scarborough Study: Black consumers' economic growth continues 7-17-06

Study: Satellite companies better at selling to blacks, Hispanics than cable firms 7-11-06

Ariel/Schwab survey shows blacks, whites have different retirement strategies 6-23-06

Census: Number of black-owned firms up 45 percent, nearly $89 billion in revenues 4-19-06

Research shows tremendous growth in blacks' access to and use of the Internet 3-31-06

TMN/NiaOnline Consumer Survey shows blacks more optimistic than whites 3-27-06

Census Bureau starts hunt for ad agencies for 2010 campaign 2-14-06

Survey: Blacks still more confident than whites on major purchases 2-7-06

Survey shows blacks entered shopping season with buying intentions 1-11-06

Study: Retailers shun big bucks in black neighborhoods 12-29-05

Study reveals that African-Americans do more media multi-tasking than general market 10-11-05

AOL study shows blacks outpace general market in Internet use 10-10-05

Report shows how TV, Internet play different roles with black consumers 10-4-05


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