WHICH COMPANIES WILL YOU HAVE THE OPPORTUNITY TO NETWORK AND NEGOTIATE WITH?

Among the attendees at previous Summits were the following:


(A Partial Listing)
AARP
Abbott Diabetes Care
Achievers Financial Group
Advantage Communications
Allen & Partners
AllHipHop.com
Allstate Insurance Company
AMAC
America Online
American Blues Network
American Family Insurance
American Heart Association
American Multicultural Marketing
American Urban Radio Network
AMPS Magazine
Arbitron, Inc.
Ariel Investments
Arnold Worldwide
AroundHarlem.com
Atlanta Journal-Constitution
Baltimore Times
Beaman Incorporated
Ben & Jerry's
BelCar Racing
BET Networks Inc.
Black Enterprise Magazine
Black Women50+ Magazine
BlackPlanet.com
Blacksonville, LLC
Bloomberg
BMW North America
Brand Sense Partners
Burger King
Burrell Communications
C R Market Surveys, Inc.
Cable TV Ties, Inc.
Cabletelevision Advertising Bureau
Carol H. Williams Advertising
Central City Productions
CEO Inc.
Chicago Defender
Clear Channel Comm
Cofer Entertainment Group
Commonground
Community Connect Inc.
Compass Point Media
Coors Brewing Co.
Court TV
Cox Radio - WEDR-FM
Creative Marketing Resources
Daimler Chrysler
Danielle Ashley Comm.
Disney Destinations LLC
Diversity City Media
Draft FCB
Dynamic Logic
E. Morris Communications
ESPN
Essence Communications
Estee Lauder Cos.
Ethnic Print Media Group
EURWeb/Rabercom
Fleishman-Hilliard
Flowers Communications Group
Focus On The Family
Ford Motor Co.
Fox Broadcasting
Fox Entertainment Group
Gemstone Mgmt & Consulting
General Mills
General Motors
GlobalHue
Glory Foods
Google
Gospel Music Channel
Hampton University
Harley-Davidson Motor Co.
Harvard University
Hayes Marketing Group
HBCU Connect, LLC
Heart & Soul
Hewlett-Packard
Hines Media Group
Hunter-Miller Group
IEG, Inc.
In Store Sports Network
Inconoculture, Inc.
In-Culture Connection LLC
Integrated Media Solutions
Interactive One
Johnson Publishing Co.
Jolliffe Research Group
Katz Media
Kizart Media Partners
Kraft Foods
L.A Watts Times
Levtran Enterprises Inc.
LifeStyle of Excellence
Los Angeles Wave Newspapers
Macy's
Matlock Advertising and PR
Mayomedia
McDonald's USA
MEC/PPS
Media Economics Group
MegaMedia/XS Megazine
Merrill Lynch
Milwaukee Convention & Visitors Bureau
Minority Media Telecomm. Council
Mintel International
Momentum Worldwide
Motorola, Inc.
MTV Networks
NAMD
Nationwide Insurance
New York Life Insurance
Nia Enterprises
Nielsen
NNPA Ad Group
Norman & Norman Entertainment
NV Magazine
Octagon
Odyssey Media
Office Depot
OmniFacts
OmniSource Events
On Wheels Media
PeerMusic
Phoenix Multicultural
Polestar Capital
Premiere Radio Networks
Procter & Gamble
Professional Partnering Solutions
R.J. Dale Advertising
R.L. Polk & Co.
Radio Advertising Bureau
Radio One
Rainbow PUSH Coalition
Ramsey & Associates Design
REACH Media
Real Men Cook Charities
Real Times Media
RealityCheck Consulting
Relegated Media Inc.
Remy Amerique
Research Explorers
Results Inc.
Rolling Out
Royal Caribbean Cruise Lines
RushmoreDrive.com
Sanders\Wingo
Scarborough Research
SHE Media
Silver Lining Marketing
Sinclair Broadcasting
Singleton & Partners, Ltd
Sister 2 Sister Magazine
SLAX Communications, Inc.
SmartTalks.com
SSG Media, Inc.
St. Jude's Hospital
St. Louis American Newspaper
Star Media Properties
Starcom MediaVest Group
State Farm Insurance
Synovate
Tapestry Partners
Target
The Afro American Newspapers
The Axis Agency
The Baltimore Times
The Filtering Group LLC
The FuturesGroup
The HBCU Network
The Hester Group
The Houston Chronicle
The Hunter-Miller Group
The Marketing Coach
The Media Audit
The Philadelphia Tribune
The Times Weekly News
The Wimbley Group
Time Inc.
TNS Media
Toyota Motor Sales
Tribune Co.
True Star Magazine / G Next
Turner Broadcasting, Inc.
TV One
Twenty First Century Group
U.S. Census Bureau
Unilever
UniWorld Group
Uptown Magazine
Urban Ministries Inc.
Urban Spectrum Network, LLC
Urban Sports & Entertainment
UrbanAdserve
Verizon Wireless
Vibes Media
Vigilante Advertising
Walmart
Walter Isaacson Agency
Wave Newspapers
WBLS-FM
Weber Shandwick
Wells Fargo
Who's Who Publishing
WHUR Radio
Yankelovich Partners
Your Grace Today Magazine





























 


 

  EARLY REGISTRATION DISCOUNT EXTENDED - SAVE $100!



Learn the latest strategies, trends and findings in Black Consumer Advertising, Marketing and Research
 
Network and negotiate with the industry's top Influential Executives and Decision Makers

Hear insights and new research from:
Burrell Communications
Commonground/MGS
IHS Polk Automotive
Nielsen
Target Market News
The Futures Group
U.S. Census Bureau
(Additional presenters to be announced)
 
                       
                      SPONSORS
 

                      
        
BURRELL COMMUNICATIONS
 

PRESENTATION AND SESSION TOPICS

MONDAY, NOVEMBER 17TH

8:00 AM
Registration Check-in

8:30
Welcome and Introductions
This time is set aside for all participants to introduce themselves so that you'll be able to identify the folks you want to network with during the Summit. Come with your pitch on you and your company.

9:00
Nielsen's "Powerful. Growing. Influential. The African-American Consumer 2014 Report"
This is the fourth report examining Black consumers issued by Nielsen, surveying more than 10,000 online and in-person participants during the 20th ESSENCE Festival in New Orleans, to uncover what matters most to African-American consumers and key drivers of their purchasing and viewing habits. Hear how this information can point to new opportunities for your business.

Presenter:
Rebecca K. Roussell
Director, Communications U.S.
Community Alliances
Nielsen

10:00
How Changes in the Black Population Impact the Marketplace

Information gathered by the U.S. Census Bureau in its latest American Community Survey show more than just how the nation's black population is growing. The trends and impact that these 44 million consumers are having on the American marketplace is essential for all marketers to know. This session will offer the latest statistics and reveal new trends in the economic, social and political landscape. Marilyn Stephens, a past recipient of the MAAX Research Executive of the Year award, will give this always highly anticipated presentation.

Presenter:
Marilyn E. Stephens
Assistant Regional Manager
U.S. Census Bureau

11:00
African-American Consumers and The Auto Industry Turnaround
Black consumers' role in the auto industry's turn around has been over understated. Thanks to the $100 million in advertising spent collectively by auto companies targeting black consumers, more than $10 billion is being spent on new vehicles annually by this segment. Marc Bland, a MAAX Research Executive of the Year Award winner, will offer the latest figures on where future opportunities are for auto manufacturers and those that want to pitch media platforms to them.

Presenter:
Marc Bland
Vice President, Diversity & Inclusion
IHS Automotive/Polk

11:45
Pre-lunch Break

12:00
MARKETING TO AFRICAN-AMERICANS WITH EXCELLENCE (MAAX) AWARDS LUNCH
Join us as we pay tribute to the outstanding achievements and lifetime accomplishments of the honorees of the Ninth Annual MAAX Awards.

LUNCHEON SPEAKER


SHERMAN WRIGHT
Co-founder/Managing Partner
Commonground/MGS


THE 2014 MAAX AWARDS HONOREES





2:00
Survivors and Disrupters: New Strategies for Black Media in the Digital Environment
The role of black media continues to be challenged as traditional print and broadcast models conform to the dominance of digital platforms. This panel discussion will explore the implications of how the Internet, mobile, apps and tablets are changing marketers' and media owners perceptions and expectations.
(Panelists to be announced)

3:00
Highlights from the 2014 MONITOR Report from The Futures Company

Burrell Communications Group and The Futures Company will give attendees the first glance at their latest 2014 MONITOR report. The report offers critical insights on multicultural millennial consumers and multicultural consumers' perspectives.
(Presenter to be announced)

4:00 - End of Summit Reception

(Program is subject to change without notice)


Registration Has Been Reduced Even More - Save $100 - Register Now!

Attend entire MAAX Summit and Awards for just $250!
For 2014 we have reduced our regular registration rate. You can save
$100 below last year's lowest full registration fee -- if you register now!

Click here to register online now!

MAAX 2014 SUMMIT SCHEDULE

Schedule:
Monday, November 17th
Panels and Presentations: 8:30 am - 12 Noon, 2:00 - 4:00 pm
MAAX Awards Luncheon: 12:00 Noon - 1:30 pm

All activities take place at the
Museum of Broadcast Communications
360 N State St at Kinzie
Chicago, IL 60654
312-245-8200


Plan now to attend one of the industry's most anxiously awaited annual events. This is the most
comprehensive and accessible conference on African-American consumer marketing and media.
It is the ideal environment to explore new trends and business opportunities.

You must pre-register. Registration fees will not be accepted on-site.
Registration fee entitles attendee to all panel and presentation sessions, Summit
workbook, Presentation Decks, refreshments, receptions and one ticket to the MAAX Awards Lunch.


Space is limited for the MAAX Summit and Awards
Program, and both are expected to sell out.
Early registration is encouraged.

Click here to register online now!

Program is subject to change without prior notice.