THE LATEST NEWS
Black advertising, media firms waiting to tap black
voters for political campaigns
(November 24, 2015) For African American advertising, marketing, media and
research firms, the 2016 political season officially began last week with
the news that Hillary Clinton's campaign had made its first hire.
Chicago-based Burrell Communications has been selected to develop the
creative for TV, radio, print and...
PRecise Communications appoints Will Ayers as
account executive, moves to new offices
10, 2015) Will Ayers has joined PRecise Communications as an account
executive focusing on digital strategies. Ayers brings more than eight
years of communications experience to PRecise. Previously, Ayers worked
for two New York City public relations and media agencies, including
Edelman, executing communications campaigns for companies such as eBay,
Brown, veteran Indianapolis broadcaster
9, 2015) Amos Brown, beloved Indianapolis broadcaster for more than 40
died this past Friday, November 6 at the age of 64 while visiting his
family's home in Chicago. He collapsed from what is believed to be a heart
attack. Brown was the talk show host and Director of Strategic Research,
and Community Affairs Director at WTLC-AM, a station owned by Radio One.
Funeral services will be held at 11 a.m. Saturday, Nov. 14 at Light of the
World Christian Church, 4646 North Michigan Rd., Indianapolis. Visitation
will take place on Friday, Nov. 13 from 12 p.m. until 6 p.m., and on
Saturday from 10 a.m. until services at 11 a.m....
The Next 15, a new TV One docu-series, follows the
comeback of fallen reality TV stars
6, 2015) TV One today announced production has begun on The Next 15, a
docu-series following the lives of six reality stars whose infamous
television debuts have come and gone. The series documents the return of
one of the original reality TV divas, Tiffany "New York" Pollard (Flavor
Of Love, I Love New York) and Claudia Jordan, who is out for redemption
since recently ousted from The Real Housewives of Atlanta...
Black Cable TV Ratings for Week of Oct. 26 - Nov. 1
VH1, OWN give NFL a run for its money by beating
Monday Night Football
6, 2015) The Baltimore Ravens and the Arizona Cardinals lacked sufficient
appeal to help Monday Night Football break the two million mark with black
viewers on Oct. 26th. That gave VH1 and OWN an opening to snatch the No.1
and No.2 spots on The Top 25 cable shows chart.The overall winner for the
last week of October was...
Black TV Ratings for Week of Oct. 26 - Nov. 1
'Sunday Night Football' takes back No.1 with
'Empire' bumped for World Series
4, 2015) Fans of the hit series "Empire" are apparently not feeling any
love for baseball. Fox aired two games of the World Series (which, if you
somehow haven't heard, was ultimately won by Kansas City) and Cookie and
company got pushed to the curb. Black viewers apparently sat on their
hands, as no other Wednesday night show...
AARP releases survey of the financial attitudes of
New York's Black Gen-Xers
4, 2015) A staggering 70% of African American Gen-Xers say they may leave
New York City when they retire, saying high debt, housing expenses and
healthcare are hampering their ability to save, according to a new survey
of African American city voters commissioned by AARP. As Gen-Xers started
turning 50 this year...
Interactive One, Coca-Cola join forces on custom
content series featuring cooking tips
2, 2015) Digital platform, Interactive One has announced the launch of
"The Kitchen Table" a new digital content series targeting
African-Americans sponsored by Coca-Cola. The cooking series lives on
iOne's flagship digital property aimed at women, HelloBeautiful.com, with
60-second vignettes also appearing on TV One. In addition, the content
will be promoted on the iOne social channels to...
'Rickey Smiley For Real' brings syndicated radio
host back to TV One with docu-series
30, 2015) Nationally syndicated radio personality, host and stand-up
comedian Rickey Smiley returns to TV One with the premiere of his new docu-series,
"Rickey Smiley For Real" on Tuesday, Nov. 10 at 8 p.m. ET. The hour-long
series takes a humorous look at Smiley's hectic life as he manages his
career, single fatherhood and personal life. TV One's Rickey Smiley For
Real is a voyeuristic view into what makes Smiley a successful media mogul
in radio, comedy and television...
Black Cable TV Ratings for Week of October 19 - 25
For the third consecutive week, the NFL is back at
No.1 of favorite cable shows
28, 2015) The NFL is back. After getting bounced from its usual No.1
position four weeks ago, "Monday Night Football" on ESPN was the most
popular cable show in black households for the third consecutive week.
VH1's "Love & Hip Hop Hollywood" and "Black Ink Crew" took second and
third position respectively, and...
AARP promotes Edna Kane-Williams to Senior Vice
President, Multicultural Marketing
29, 2015) AARP announced today that Edna Kane-Williams has been promoted
to the role of Senior Vice President for Multicultural Leadership. In
this new role, she will lead the development and execution of AARP's
multicultural strategy to increase the organization's social impact and
relevance among multicultural audiences. With more than 20 years of
experience working in senior management...
NABOB applauds FCC ruling that gives some AM
stations early access to FM translators
27, 2015) A recent by ruling by the Federal Communications Commission will
make it possible for owners of Class C and D AM radio stations to explore
taking their programming to the FM band through the use of FM translators.
The decision by the commission, as part of its AM Radio Revitalization
proceeding, gives these smaller stations the first opportunity to buy
existing FM translators and relocate them to the markets they currently
are licensed to operate in...
The Essence Fest is expanding its franchise to
Durban, South Africa in 2016
26, 2015) Time Inc. is expanding the highly acclaimed Essence Festival
franchise internationally, launching a three-year partnership with
eThekwini Municipality to host the Essence Festival in Durban, South
Africa, in 2016 and 2017. Each year, the Essence Festival in New Orleans
draws more than 450,000 attendees from across the globe to its multiday
entertainment, empowerment and
Black TV Ratings for Week of October 19 - 25
'Empire' continues to attract eight million-plus
black viewers as No.1 TV show
(October 28, 2015) Since its season debut last month, Fox's hit drama
"Empire" continues to be the No.1 TV show in black households, besting
former champ, NBC's "Sunday Night Football" with an audience that's more
than double its rival...
National Black Public Relations Society holds 2015
Power PR Summit Oct. 30 in D.C.
25, 2015) The National Black Public Relations Society (NBPRS) Inc. is
honoring leaders in PR excellence as a part of its 2015 #PowerPR Summit,
which convenes Friday, October 30 at the Dupont Circle Hotel in
Uptown partners with TV producer 3 Alliance on
luxury travel programming
22, 2015) UPTOWN Magazine has announced it is partnering with travel
programming producer, 3 Alliance, which currently produces the Andiamo!
luxury/adventure travel series. Andiamo! | UPTOWN will be jointly produced
by 3 Alliance Media and UPTOWN Ventures Group. The executive producers are
Jason Gordon, Donna Perkins and Leonard Burnett, Jr. Perkins will also
serve as the show's host...
Miles Ahead Entertainment cited as Outstanding
Minority Business Enterprise by CRMSDC
23, 2015) Developing and executing industry-recognized campaigns for
clients such as Hyundai, Coca-Cola, Boost Mobile, McDonalds, Esssence
Communications, Wal-Mart and more, Miles Ahead Entertainment has been
named a finalist for the Capital Region Minority Supplier Development
Council's (CRMSDC) 2015 Supplier of the Year, Class 1 Award. The award is
given to a minority business enterprise that has consistently shown
superior performance standards in the delivery of products and services to
clients. The award is one of the highest...
order Hudson City Savings to remedy redlining with $1 million ad effort
(October 22, 2015) The Consumer Financial Protection Bureau and
the Department of Justice announced a joint action against Hudson
City Savings Bank for discriminatory redlining practices that denied
residents in majority-Black-and-Hispanic neighborhoods in New York, New
Jersey, Connecticut, and Pennsylvania fair access to mortgage loans. The
consent order requires Hudson City to spend $200,000 during a five-year
term [a total of $1 million] on a targeted advertising and...
Burrell Communications named minority marketing and
communications firm of the year
(October 20, 2015) Burrell Communications Group has been honored with the
prestigious award, 2015 Minority Marketing and Communications Firm of the
Year. This national award presented by the U.S. Department of Commerce,
Minority Business Development Agency (MBDA) "pays tribute to minority
entrepreneurs who have demonstrated industry leadership, business success,
economic impact and community involvement...
and Hispanic newspaper publishers form national advertising task force
(October 14, 2015) The National Newspaper Publishers Association and the
National Association of Hispanic Publishers have announced the formation
of a National Advertising Task Force to educate marketers on the
benefits and importance of the African American and Hispanic newspaper
market. This is the first time the...
launches new public service message in Breast Cancer Awareness campaign
14, 2015) For the fifth consecutive year, BET Networks announces the
launch of its breast cancer awareness campaign, BET GOES PINK. The effort
promotes awareness of the most commonly diagnosed cancer among African
American women during October, Breast Cancer Awareness Month...
appoints Janet Uthman V.P. for Inclusion and Multicultural Marketing
7, 2015) Comcast announced today that Janet Uthman has been named Vice
President of Inclusion and Multicultural Marketing for the company's
Northeast Division. In this new role, Uthman will be responsible for the
planning and execution of diversity and inclusion efforts and
multicultural marketing strategy across the Division's footprint, which
Fifth Third Bank to pay $21.5 mil in Federal auto
lending and credit card discrimination case
1, 2015) The Consumer Financial Protection Bureau has announced two
separate actions against Fifth Third Bank, for discriminatory auto loan
pricing and for illegal credit card practices. The joint CFPB and
Department of Justice (DOJ) enforcement action requires Fifth Third to
change its pricing and compensation system to minimize the risks of
discrimination, and to pay $18 million to harmed African-American and
True Star Foundation founders launch True Access, a
youth-oriented marketing firm
4, 2015) The founders and leaders of the True Star Foundation, a
non-profit specializing in content creation for youth-oriented media,
have launched True Access, a marketing strategy group providing career
opportunities for youth in marketing while delivering youth targeted
insights, campaigns and creative development to brands and other
UniWorld Group releases new insights on the
mindsets on multicultural consumers
30, 2015) A new white paper, titled "Both Head and Heart," will be
unveiled during Advertising Week XII Sept. 28 - Oct. 2 in New York City.
The paper will be presented by Monique L. Nelson, Chair and CEO, UWG, one
of the country's leading multicultural agencies, and Jeff Yang, SVP,
Multicultural Consulting Lead, The Futures Company, a strategic insight
and innovation consultancy. "Both Head and Heart" looks at marketing
strategies designed to broadly connect with diverse audiences and the
subsequent emergence of "Total Market."
Black Cable TV Ratings for Week of September 21 - 27
OWN has record-breaking week to cap off the best
quarter in the network's history
30, 2015) The OWN Network is on a roll and it's performance on the latest
Top 25 cable chart is indicative of its recent soaring ratings. For the
last week of September, it claimed two of the most watched cable shows,
"Have And The Have Nots" and "If Loving You Is Wrong." Both easily beat
out ESPN's Monday Night Football...
Chevrolet, Rainbow PUSH team up on national campaign
providing financial literacy
2015) Rainbow PUSH Coalition and Chevrolet have teamed up to host a series
of workshops designed to educate African American consumers on financial
literacy. "Chevrolet has a long-standing relationship with the African
American community," said Paul Edwards, U.S. vice president, Chevrolet
Black TV Ratings for Week of September 21 - 27
'Empire,' 'Rosewood,' 'Scandal, and 'Murder' push Sunday Night Football
29, 2015) The season debut of Fox's historic hit "Empire" again knocked the
former perennial No.1 show, NBC's "Sunday Night Football" out of first
place on the Top 25 chart. But the hip-hop drama wasn't along. This season
a fourth show joins with ABCs "Scandal" and "How To Get Away with Murder"
as tacklers of the NFL. Fox's new crime drama, "Rosewood...
Hyundai, radio's Cafe Mocha partner on 'Salute Her'
campaign saluting women of color
16, 2015) Celebrating its fifth anniversary, the nationally syndicated
radio show Cafe Mocha has joined forces with Hyundai Motor America to
launch the campaign, Salute Her presented by Hyundai: New Thinking, New
Possibilities. With a mission to salute and reward women who are
demonstrating new ways of thinking and creating new possibilities in their
BMW to pay $1.6 Mil and offer jobs to settle Federal
race discrimination lawsuit
18, 2015) The U.S. District Court for the District of South Carolina
entered a consent decree ordering BMW Manufacturing Co., LLC to pay $1.6
million and provide job opportunities to alleged victims of race
discrimination as part of the resolution of a lawsuit filed by the U.S.
Equal Employment Opportunity Commission (EEOC). The lawsuit, filed by EEOC
alleged that BMW excluded African-American logistics workers from...
Nielsen highlights growth and affluence of African-American households
(September 17, 2015) Today, Nielsen released "Increasingly Affluent,
Educated and Diverse: African-American Consumers -- The Untold Story."
The report was released at a press conference during the Congressional
Black Caucus Foundation's 45th Annual Legislative Conference in
Washington, D.C. This new report, the fifth in Nielsen's Diverse
Intelligence Series, contains insights about affluent Black consumers with
annual household incomes of $75,000...
Kizart Media Partners wins bid for 50,000 Watt FM
station license in Cleveland, Miss.
16, 2015) Sherman K. Kizart, founder and managing director of Kizart Media
Partners, Inc., has announced that his company has the winning bid for the
C-2 license for a 50,000 Watt Radio Station in his hometown of Cleveland,
Mississippi. Kizart is considered an advertising and broadcasting guru
whose national media and sales consulting firm is located in Chicago,
acquires rights to Nina Simone film set for December release
11, 2015) RLJ Entertainment has acquired all North American rights to the
highly anticipated film NINA, based on the life of legendary American
singer-songwriter Nina Simone. With first time writer-director Cynthia
Mort, the film stars Zoe Saldana (Avatar, Guardians of the Galaxy) and
David Oyelowo (Selma, The Butler). NINA will be released in theaters in
December 2015 under RLJ Entertainment, which was founded by Robert L.
Black Cable TV Ratings for Week of Aug. 31 - Sept. 6
OWN's 'Haves & Have Nots' beats VH1's 'Love & Hip Hop' to regain week's
(September 10, 2015) After conceding the top spot for one week, Tyler
Perry's "The Haves and the Have Nots" returned as the week's No.1 cable
show in black households. It has held the position for four of the past
five weeks, this time winning by the narrowest of margins...
Black TV Ratings for Week of Aug. 31 - Sept. 6
'The Carmichael Show,' NBC's summer winner, reaches
No.1 with black viewers
9, 2015) NBC has found a long-needed success with black audiences with the
summer comedy, "The Carmichael Show." The show's Wednesday night premiere
on Aug. 26 featured back-to-back episodes, both of which pulled one
million-plus black viewers. The show repeated that performance in the
first week of September, giving star, writer and executive producer
The Power of Urban Radio Forum and NABOB again
partner for annual conference
(September 9, 2015) The NABOB 39th Annual Fall Broadcast Management
Conference and 15th Power of Urban Radio Forum will take place October
7-8, 2015 at the Washington Marriott Georgetown, 1221 22nd St NW,
Washington, DC. "This promises to be the most impactful Power of Urban
Radio Forum yet. We bring together a powerful lineup of national leading
advertisers, media agencies, broadcast owners and executives for...
Production begins on BET scripted series, 'Zo Ever
After' for premiere January 2016
2, 2015) BET Networks announced that production on its new scripted
series, "Zoe Ever After", starring the Grammy Award winning artist Brandy
Norwood, is underway in Atlanta, GA. "Zoe Ever After" comes from
executive producers Debra Martin Chase, Danny Rose, Scooter Braun,
executive producer/writer Erica Montolfo-Bura and co-executive producers
Brandy Norwood and Elaine Aronson. The BET Networks production is slated
to premiere in January 2016...
Study: CEOs and
CMOs differ on need to focus on multicultural marketing strategies
1, 2015) Multicultural marketing strategies have become increasingly
important to brands. But a new poll from the Chief Marketing Officer (CMO)
Council and Geoscape reveals that while 67 percent admit that the CMO has
a high level of buy-in and support for multicultural efforts, 55 percent
admit that the CEO does not share that opinion, failing to fully support
partners with Rainbow PUSH Excel to invest in Jesse Jackson Fellow
31, 2015) Toyota is partnering with Rainbow PUSH Excel to provide $75,000
scholarships to ten deserving engineering and business college students
through the Jesse L. Jackson, Sr. Fellows Scholarships. "The scholarship
recipients were selected from hundreds of applicants," said Simon Nagata,
chief administrative officer, Toyota North America...
Communications marks its 25th year as a leading marketing communications
28, 2015) LAGRANT COMMUNICATIONS, a multicultural integrated marketing
communications firm, celebrated 25 years in business on September 1,
2015. Since its opening in 1990, LC's expertise and services have
supported clients in developing culturally relevant and sensitive
advertising, marketing and public relations campaigns that target the
African American, Hispanic and LGBT Consumer Markets...
Pew study finds attitudes differ with how Blacks and
Whites use cell phones
(August 26, 2015) The Pew Research Center has released a new study that
explores attitudes about the use of cell phones in public settings. It's
clear from the findings that differences on the how and when to use cell
phones are often a matter of age. But the Pew study also revealed that
African-Americans as a user group don't always agree with the conventional
president and managing editor of Sister 2 Sister magazine passes at 73
(August 25, 2015) After a long battle against cancer, Dr. Lorenzo Brown,
president and managing editor of Sister 2 Sister magazine, died August 21 at 73. He was
also the husband of the magazine's publisher, Jamie Foster Brown. The
publication, founded in 1988 as a family-owned business that included
their two sons, Randall and Russell. It was one of
the nation's most widely read celebrity monthlies. The magazine
discontinued its print version last year in favor of its Website,
A memorial service celebrating his life will be held on Monday, August 31
at First Baptist Church of Glenarden, 3600 Brightseat Road, Landover,MD
20785, 301-583-1790. Doors will open at 6:00 pm and services begin at 7:00
Target Corp. to pay $2.8 Million to resolve EEOC
race and sex discrimination finding
25, 2015) Retail giant, Target Corporation, headquartered in Minneapolis,
has agreed to pay $2.8 million to resolve a Commissioner's charge of
discrimination which was investigated in the Minneapolis Area Office of
the U.S. Equal Employment Opportunity Commission. Based on the
investigation, EEOC found reasonable cause to believe that three
employment assessments formerly used by Target disproportionately...
Rainbow PUSH 16th annual Automotive Summit set to
convene hundreds in Detroit
25, 2015) The Rainbow PUSH Automotive Project, an initiative of the
Citizenship Education Fund, will hold its 16th Annual Global Automotive
Summit on Friday, October 9th at the MGM Grand in Detroit, Michigan. The
theme of this year's gathering is "Shifting Into High Gear: Commitment,
Access and Accountability." The Summit focuses on inclusion for ethnic
minorities in the areas of supplier diversity, human resources,
advertising and marketing, technology, professional services and dealers.
It is the only...
Federal judge re-instates Byron Allen's $20 billion
lawsuit against Comcast, Time Warner
20, 2015) Federal Judge Terry Hatter, who two weeks ago dismissed a
lawsuit filed by Byron Allen's Entertainment Studios Networks, Inc. and
the National Association of African-American Owned Media against Time
Warner and Comcast, today issued a ruling re-admitting the complaint.
Judge Hatter's earlier dismissal ruled that the Plaintiffs had failed to
allege a claim for...
'Straight Outta Compton' finishes opening weekend with a record-setting
17, 2015) The opening weekend for the rap bio drama, "Straight Outta
Compton," surpassed Universal Picture' expectations and those of the
co-producers, the original members of the group N.W.A., Dr. Dre and Ice
Cube. At an estimated $60.2 million the film ranks this summer's biggest
box office winner, the fifth biggest August opening of all-time, and the
biggest take by an R-rated film in...
Black Cable TV Ratings for Week of August 3 - 9
'Haves & Have Nots' draws twice as many black
viewers as Republican Presidential debate
12, 2015) Not that many people would be surprised, but Oprah's network
beat out Donald Trump and Republican Presidential Debate by 2-to-1. The
Tyler Perry drama "The Haves and the Have Nots" remained No.1 for the
fourth consecutive week, with 2.8 million black viewers, while the Fox
News Channel only attracted 1.4 million curiosity seekers...
Black TV Ratings for Week of August 3 - 9
NFL pre-season game runs over summer fare with black
audiences ready for football
11, 2015) A sure sign that summer is close to an end is the return on
NBC's Sunday Night Football in pre-season form. While no other TV shows
were able to garner at least one million black viewers, the NFL proved
that the gridiron appetite is alive and well nearly 1.9 million tuning in.
The Vikings beat the Steelers 14-3 in the Hall of Fame Game...
advertising agency named Supplier of the Year for fifth time
10, 2015) For an unprecedented fifth time in six years, Walton Isaacson
(WI), an independently held, minority owned, full-service advertising
and marketing agency, has been named Supplier of the Year by the
Southern California Minority Supplier Development Council. The Supplier
of The Year program was introduced by the National Minority Supplier
Development Council in 1981 as a...
Radio One report revenues for the second quarter
increased 10.5% over 2014
11, 2015) Radio One, Inc. reported its results for the quarter ended June
30, 2015. Net revenue was approximately $119.8 million, an increase of
10.5% from the same period in 2014, reflecting greater advertising demand
and an increase in affiliate revenue at our cable television segment.
Also contributing to the increase was a timing difference of Reach Media's
annual cruise event and a major...
BET Networks to air original biopic miniseries on
famed group New Edition in early 2016
10, 2015) BET Networks and Jesse Collins Entertainment announced today the
production of an original miniseries based on the iconic music group New
Edition. New Edition members Ricky Bell, Michael Bivins, Ronnie DeVoe,
Johnny Gill and Ralph Tresvant have all signed on as co-producers for the
LimeGreen agency announces merger with Dallas-based
10, 2015) Moroch Holdings Inc. has announced that it will be taking a
minority interest in Chicago-based LimeGreen LLC, a cross-cultural
marketing communications agency focused on helping its clients reach
culturally diverse groups through compelling consumer insights. While the
agency will remain minority-owned, it will transition its namesake to
LimeGreen Moroch. "We started LimeGreen ten years ago with the singular
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