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THE LATEST NEWS
Black TV
Ratings for Week of May 7 - 13
'Scandal'
finally gives ABC the No.1 show and week's most watched network title
(May 15, 2012) After weeks of bumping up against CBS' dominance in black
households, ABC has taken the No.1 show and the week's most watched
network title, thanks to its new hit drama, "Scandal." ABC was aided by
CBS' "The Good Wife" being on hiatus last week, and the finale of...
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ASPiRE channel, launching next month, names Paul Butler general manager
 (May
15, 2012) Earvin "Magic" Johnson announced today that Paul Butler has been
named general manager of ASPiRE, the new African-American network set to
launch in June. Butler will oversee all operations for the programmer and
report to Johnson, who is chairman of ASPiRE and the network's Board of
Directors. Butler will be based at...
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R&B
singer Keyshia Cole returns to BET in new docu-drama, 'Family First'
(May 12,
2012) BET Networks has announced production of its new original docu-drama,
KEYSHIA COLE: FAMILY FIRST. Keyshia Cole's evolution from a promising R&
B star to a multi-platinum selling artist was captured for three seasons
by BET on her top-rated reality series, "The Way It Is." Viewers will once
again join her on an emotional journey as she steps into a new chapter of
her life...
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Allied
Integrated Marketing launching an African-American division, Allied Moxy
(May 10, 2012) Allied Integrated Marketing, a global firm with offices in
the U.S., Toronto and London, announced today it is launching a new
African-American marketing division, Allied Moxy. The new division will
create innovative campaigns that integrate publicity, promotions, digital
and grassroots outreach to speak directly to the full diversity of
African-American consumers. Spearheading Allied Moxy are industry veterans
Kim Walters and Gloria Jones...
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NAMIC
issues call for entries for multicultural marketing awards
(May 1, 2012) The National Association for Multi-ethnicity in
Communications today announced its call for entries for this year's
Excellence in Multi-cultural Marketing Awards (EMMA). Cable companies,
including MSO's, networks and industry suppliers are now welcome to submit
digital entries via the Excellence in Multi-cultural Marketing Awards
microsite, http://emmacompetition.com. The submissions deadline for all
completed entries is Friday, June 8, 2012 at 11:59 p.m. EDT...
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Black
Cable TV Ratings for Wk. of April 30 - May 6
Black viewers 42% of NBA Playoffs' total audience in first round games
(May 9,
2012) Conventional wisdom and injuries to key players haven't dampened
black fans from delivering record-setting ratings for the first round of
the NBA Playoffs. Black households were 42% of the total viewership for
the first round of games across the cable TV schedule. Even late starting
west coast games benefited from black viewers back east staying up late
make the No.1 spot on the Top 25 the match-up between...
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RECENT NEWS STORIES
Black Cable TV Ratings for Week of April 30 - May 6
Black viewers 42% of NBA Playoffs' total audience in first round games
Bounce TV announces original comedy series from
'Think Like A Man' producers
Black TV Ratings for Week of April 30 - May 6 ABC's
'Scandal' hits No.1 for first time, but CBS still most watched network
MadameNoire.com reports growth in unique visitors to
more than 1.5 million
Elev8.com to feature a weekly column from gospel
artist Marvin Sapp
Black Cable TV Ratings for Week of April 23 - 29 BET
is again week's winning cable network as the NBA Playoffs take off
Michelle Flowers Welch to receive award from
Publicity Club of Chicago
Bounce TV to launch its first original scripted
series, 'Family Time'
Black TV Ratings for Week of April 23 - 29 ABC stay
ahead of CBS with Black viewers with 'Scandal' and 'Dancing'
UniWorld founder Byron Lewis sells stake in agency
to new CEO Monique Nelson
The Tom Joyner Morning Show promotes phone app
following loss of NY station
Black consumers' activity on smartphone remains
higher than other segments
New owners of NY's WBLS-FM buy intellectual property
of rival KISS-FM
Aspire cable network closes first launch partnership
with Universal McCann clients
Black Cable TV Ratings for Week of April 16 - 22
BET's 'The Game' takes No.1, but the NBA is the week's real winner on the
Top 25
Black TV Ratings for Week of April 16 - 22 ABC
overtakes CBS as most watched TV network in Black households
UniWorld, One Solution partner on first-ever Black
consumer brand habits study
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more recent news stories and our news archive
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