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The Target Market News Bulletin is published daily and with breaking news updates by Target Market News. Copyright  2016 by Target Market News. All rights reserved. The contents of this newsletter may not be reproduced without prior written permission. All references to original material in this newsletter must include an attribution to Target Market News.

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Ken Smikle - Editor and Publisher



Report from Nielsen highlights growth and affluence of African-American households

(September 17, 2015) Today, Nielsen released "Increasingly Affluent, Educated and Diverse: African-American Consumers -- The Untold Story."  The report was released at a press conference during the Congressional Black Caucus Foundation's 45th Annual Legislative Conference in Washington, D.C. This new report, the fifth in Nielsen's Diverse Intelligence Series, contains insights about affluent Black consumers with annual household incomes of $75,000...
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Black Cable TV Ratings for Week of October 19 - 25 For the third consecutive week, the NFL is back at No.1 of favorite cable shows

AARP promotes Edna Kane-Williams to Senior Vice President, Multicultural Marketing

NABOB applauds FCC ruling that gives some AM stations early access to FM translators

The Essence Fest is expanding its franchise to Durban, South Africa in 2016

Black TV Ratings for Week of October 19 - 25 'Empire' continues to attract eight million-plus black viewers as No.1 TV show

National Black Public Relations Society holds 2015 Power PR Summit Oct. 30 in D.C.

Uptown partners with TV producer 3 Alliance on luxury travel programming

Miles Ahead Entertainment cited as Outstanding Minority Business Enterprise by CRMSDC

Federal agencies order Hudson City Savings to remedy redlining with $1 million ad effort

Burrell Communications named minority marketing and communications firm of the year

Black and Hispanic newspaper publishers form national advertising task force

BET Networks launches new PSA message in Breast Cancer Awareness campaign

Comcast appoints Janet Uthman V.P. for Inclusion and Multicultural Marketing for Northeast

BET Networks launches new PSA message in Breast Cancer Awareness campaign

Comcast appoints Janet Uthman V.P. for Inclusion and Multicultural Marketing for Northeast

Fifth Third Bank to pay $21.5 mil in Federal auto lending and credit card discrimination case

True Star Foundation founders launch True Access, a youth-oriented marketing firm

UniWorld Group releases new insights on the mindsets on multicultural consumers

Black Cable TV Ratings for Week of September 21 - 27 OWN has record-breaking week to cap off the best quarter in the network's history

Chevrolet, Rainbow PUSH team up on national campaign providing financial literacy

Black TV Ratings for Week of September 21 - 27 'Empire,' 'Rosewood,' 'Scandal, and 'Murder' push Sunday Night Football to No.4

Hyundai, radio's Cafe Mocha partner on 'Salute Her' campaign saluting women of color

BMW to pay $1.6 Mil and offer jobs to settle Federal race discrimination lawsuit

Report from Nielsen highlights growth and affluence of African-American households

Kizart Media Partners wins bid for 50,000 Watt FM station license in Cleveland, Miss.

RLJ Entertainment acquires rights to Nina Simone film set for December release

Black Cable TV Ratings for Week of Aug. 31 - Sept. 6 OWN's 'Haves & Have Nots' beats VH1's 'Love & Hip Hop' to regain week's No.1

Black TV Ratings for Week of Aug. 31 - Sept. 6 'The Carmichael Show,' NBC's summer winner, reaches No.1 with black viewers in second week

The Power of Urban Radio Forum and NABOB again partner for annual conference

Production begins on BET scripted series, 'Zo Ever After' for premiere January 2016

Study: CEOs and CMOs differ on need to focus on multicultural marketing strategies

Toyota partners with Rainbow PUSH Excel to invest in Jesse Jackson Fellow Scholars

LAGRANT Communications marks its 25th year as a leading marketing communications firm

Pew study finds attitudes differ with how Blacks and Whites use cell phones

Lorenzo Brown, president and managing editor of Sister 2 Sister magazine passes at 73

Target Corp. to pay $2.8 Million to resolve EEOC race and sex discrimination finding

Rainbow PUSH 16th  annual Automotive Summit set to convene hundreds in Detroit

Federal judge re-instates Byron Allen's $20 billion lawsuit against Comcast, Time Warner

'Straight Outta Compton' finishes opening weekend with a record-setting $60.2 million

Black Cable TV Ratings for Week of August 3 - 9 'Haves & Have Nots' draws twice as many black viewers as Republican Presidential debate

Black TV Ratings for Week of August 3 - 9 NFL pre-season game runs over summer fare with black audiences ready for football

Walton Isaacson advertising agency named Supplier of the Year for fifth time

Radio One report revenues for the second quarter increased 10.5% over 2014

BET Networks to air original biopic miniseries on famed group New Edition in early 2016

LimeGreen agency announces merger with Dallas-based Moroch Holdings

Johnson Publishing promotes Kevin McFall to SVP of Strategy and Business Development

Latest Prudential study shows greater financial confidence among African Americans

Toyota again partners with National Urban League as title sponsor of annual conference

Kre8 Media promotes Eureka Vanterpool to senior vice president, operations

Honda will pay $24 mil for discriminatory auto loans under federal resolution brings new automotive advice show to public radio WCLK

TV One appoints Donyell Kennedy McCullough Senior Director of Casting

NNPA's new chair lays out aggressive agenda for Black newspapers to 'flex our muscles'

Washington Informer publisher Denise Rolark Barnes elected NNPA chair

Kierma Mayo and Kyra Kyles head Johnson Publishing's new editorial team

Intel launches new fund with $125 million to invest in women, minority entrepreneurs

Real Times Media names Lorraine Cochran general manager of Atlanta market operations

Former GlobalHue exec heads OneX, new branded content studio at Radio One

Retailer Barnes & Noble to collaborate with 17th annual Harlem Book Fair July 14-16

Black Cable TV Ratings for Week of May 25 - 31 NBA Semifinals games, programming set a record at 42% of Top 25 cable viewers

Black TV Ratings for Week of May 25 - 31 Memorial weekend viewing drops, top TV shows post less than a million black viewers

Congressman Johnson wins push for Dept. of Defense report on minority ad spending

Chicago Crusader newspaper and publisher Dorothy Leavell mark 75th anniversary

HUD settlement in Associated Bank lawsuit includes $1.4 million in advertising

Interactive One re-launching flagship sites with new content, offerings for advertisers

Univision's purchase of The Root marks firm's second move into African-American media

Two Tyler Perry dramas returning to OWN for summer season beginning in June

Black Cable TV Ratings for Week of May 4 - 10 Second week of NBA semifinals drops more than 16 percent among black viewers

ASPiRE network announces exit of its first general manager Paul Butler

Black TV Ratings for Week of May 4 - 10 'Scandal,' NBA push ABC to fourth week as No.1 network in black homes

Chicago memorial service announced for veteran media personality Ty Wansley

Two black women auto execs open TALA, The Allen Lewis Agency, in Detroit

Tyler Perry dramas returning to OWN for summer season beginning in June

Black Cable TV Ratings for Week of May 4 - 10 Second week of NBA semifinals drops more than 16 percent among black viewers

ASPiRE network announces exit of its first general manager Paul Butler
Black TV Ratings for Week of May 4 - 10 'Scandal,' NBA push ABC to fourth week as No.1 network in black homes
Chicago memorial service announced for veteran media personality Ty Wansley

Click here for more recent news stories and our news archive


AT&T honors African American trailblazers with 28 Days program during Black History Month

(January 30, 2016) AT&T celebrates acclaimed actress, writer and activist Ruby Dee along with past and current black trailblazers with this year's AT&T 28 Days throughout the month of February. The program spotlights pivotal figures and moments during Black History Month...
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TLF issues tracking survey results of multicultural scholarship recipients in communications

(January 30, 2016) The 2015 Biennial Alumni Tracking Survey conducted by The LAGRANT Foundation (TLF) found that success rates among their past scholarship recipients was at an all time high with 88 percent reporting that they were currently working in a communications related field...
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The Grio, Rolling Out form digital ad network offering advertisers key ethnic audiences

(January 30, 2016) Two top media sites for reaching millennial and multicultural audiences have partnered to offer expanded reach for advertisers trying to connect with these coveted consumers. Popular news site and lifestyle and entertainment outlet have joined forces to form the Rolling Out Digital Ad Network...
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MediaVest USA to host Madison Avenue Minority Radio Summit next month

(January 24, 2016) Brian Terkelsen, CEO of MediaVest USA, one of the nation's largest media buying agencies, has announced the company will host a historic Madison Avenue Minority Radio Summit at the New York Times Building in New York on February 26th. The Summit will bring together media agency executives, media planners and media buyers with African American...

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OWN Network signs Rutina Wesley to star in original dramatic series, 'Queen Sugar'

(January 19, 2016) Rutina Wesley ("True Blood") has been tapped for a series regular role in the new original series "Queen Sugar," from award-winning filmmaker Ava DuVernay ("Selma") for OWN: Oprah Winfrey Network and produced by Warner Horizon Television. In the series, Wesley will star...

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Toyota partners with famed Kinsey Collection for first-time exhibit at HBCU

(January 25, 2016) "To whom much is given, much is required," is a guiding principle of Bernard and Shirley Kinsey (pictured). Having a passion for African-American history, the founders of The Kinsey Collection, brings one of the largest private collections of black art, artifacts, documents and artwork to their alma mater Florida A&M University in time for Black History Month...
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Report: Reaching unbanked Black, Hispanic  Millennials possible with mobile services

(January 19, 2016) Consumer banking relationships are being reshaped by mobile financial services, according to market research publisher Packaged Facts in the report, "Unbanked and Underbanked Consumers in the U.S." For the unbanked, these mobile services offer a realistic way to expand economic inclusion...
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LeBron James to produce, star in reality TV series highlighting Cleveland entrepreneurs

(January 20, 2016) NBA All-Star LeBron James announced his latest venture outside of basketball. This summer he'll co-produce and star in a new reality TV series called "Cleveland Hustles" on CNBC.

Along with longtime friend and business partner, Maverick Carter, James will offer four aspiring local entrepreneurs...
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UNIFY, a Black-targeted premium online video streaming service set to launch Feb. 1st

(January 18, 2016) On February 1st, UNIFY will launch itself as the only premium online video streaming service providing TV and film entertainment geared towards the African-American audience. With TV shows and movies spanning from the 1960s to the 2000s and original documentaries, sitcoms and dramas...
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Online streaming: The best hope for African-American audiences

c-franklin.jpg (200250)By Clifford Franklin
(January 19, 2016) President Obama stated in his January 11, 2016 State of the Union Address "We've protected an open Internet". These words are profound. An open Internet means open opportunities for a new generation of minority owned digital networks, content creators, tech entrepreneurs and film talent. I am amazed that there are those who will defend the decades-long discriminatory practices of...

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Nielsen promotes Angela Talton to position of Chief Diversity Officer

(January 13, 2016)  Nielsen Holdings announced that Angela Talton has been promoted to Chief Diversity Officer reporting to Chief Executive Officer Mitch Barns. "Diversity and inclusion are crucial to our growth, strength, and ability to innovate. Angela's vision, leadership and execution have helped us reimagine diversity...
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Toyota is top winner at Diversity Volume Awards recognizing ethnic car sales

(January 11, 2016) In a first for the auto industry, the Diversity Volume Leadership Awards were presented yesterday to carmarkers with the greatest number of units sold to Black, Hispanic, Asian and Native American, Women and Millennial car buyers. The awards ceremony was produced by the National Association of Minority Automobile Dealers (NAMAD) and IHS Automotive research firm...
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Nielsen: African-Americans lead Hispanics in social media penetration on PCs, tablets
(January 6, 2016) While social networking appeals to all races and ethnicities, marketers should take note: Differences do exist in how these groups may be sharing their digital voices or reading the voices of others. For instance, social networking on a PC reached more than 27% of black adults in a typical week -- the highest of any multicultural group among PCs...
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Urban radio veteran exec, Deon Levingston exits SVP post at Emmis New York

(January 6, 2016) Widely-respected urban radio executive, Deon Levingston, has exited his position as SVP/Market Manager with Emmis Communications New York. Levingston oversaw operations of 40/Rhythmic WQHT (HOT 97), Urban AC WBLS, and Gospel WLIB, the three most listened-to stations by the city's African-American population. No announcement has been made regarding his replacement....

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Royal Allen, marketing veteran known for his entrepreneurial zeal, passes at 52

(January 5, 2016) The Chicago-based marketing veteran, Royal Allen, known for his entrepreneurial spirit and his successful work on behalf of major clients, died New Year's Day at the age of 52. According to information issued by the Danielle Ashley Group, where Allen was an independent consultant and director of New Business, the cause of death was congestive heart failure. Allen began working at Danielle Ashley Group...
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Byron Allen settles discrimination suit against AT&T, gains carriage for seven channels

(January 5, 2016) According to news sources, Byron Allen's Entertainment Studios has settled a racial discrimination lawsuit brought against AT&T, and has been given distribution for seven of his cable channels on DirecTV and U-verse. The only comment offered by representatives from Entertainment Studios and AT&T was: "The matter has been resolved...

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Bounce TV reports its biggest year of growth yet in 2015 among multiple segments

(January 5, 2016) Bounce TV reported that its viewership continued to soar in 2015 as the nation's first-and-only over-the-air broadcast television network for African Americans. It posted the most-watched year in its history while remaining the fastest-growing African-American targeted network on television...

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NAMAD, IHS announce nominees for first annual Diversity Volume Leadership Awards

(December 16, 2015) The National Association of Minority Automobile Dealers (NAMAD) and the research firm IHS Automotive today announced the nominees for the first annual Diversity Volume Leadership Awards. The honor recognizes the sales efforts of auto companies with new car buyers who are African-American, Hispanic, Asian, Native American, Women and Millennials...
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RLJ Entertainment's streaming channels now available to Amazon Prime customers

(December 15, 2015) RLJ Entertainment has announced its three proprietary, streaming channels -- Acorn TV, UMC, and AcaciaTV -- are now available to Amazon Prime members as part of Amazon's newly announced Streaming Partners Program. As part of the program, Amazon Prime members can easily add on any of the three streaming channels via the Amazon Video App. Each channel also features a free trial.
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Black Cable TV Ratings for Week of Nov. 30 - Dec. 6
'If Lovin' You Is Wrong' delivers No.1 spot on Cable Top 25 to OWN

(December 11, 2015) Tyler Perry's "If Lovin' You Is Wrong" followed up a strong showing last week by taking the No.1 cable show in black households for the first week of December. The OWN Network drama had 600,000 more  black viewers of Monday Night Football, but it wasn't quite enough to win the week's title of most viewed cable network...
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'Women of Power' and 'Our World with Black Enterprise' TV shows return to TV One 

(December 13, 2015) Beginning this week the TV shows, "Women of Power" and "Our World with Black Enterprise" will premiere on TV One with exclusive and intimate interviews with some of the nation's leading men and women. The network syndicated show will air at its new time every Monday at 6:00 a.m. and 6:30 a.m. Viewers can also watch the program each week online...
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Black TV Ratings for Week of Nov. 30 - Dec. 6
NBC's 'The Wiz Live!' draws six million black viewers for No.2 spot on Top 25

(December 9, , 2015) NBC is giving thanks that it was able to revitalize its holiday musical hopes with the success of "The Wiz Live." The special drew 11 million viewers overall, six million of whom were black, and delivered two million more than watched last year's Peter Pan. The holiday schedule did nothing to bounce "Empire" from its perch...
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The Source magazine names Simone Amelia to newly created position of Content Director

(December 8, 2015) The NorthStar Group, publisher of The Source Magazine, have announced the appointment of Simone Amelia to the newly created position of Content Director. "On behalf of The NorthStar Group, we are excited to have someone as skilled and well respected internationally as Simone Amelia on our team," said L. Londell McMillian, publisher...
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Founders of Commonground plan for new agency following partnership failure

(December 8, 2015) Commonground/MGS, the agency partnership that formed less than 15 months ago, was forced to close it doors December 5th after failed negotiations between the holding company-owner, PCH Communications LLC and its financial lender, Fifth Third Bank. Last Friday, an e-mailed statement abruptly informed the 240 employees in New York, Chicago, Los Angeles, Miami and...
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NAMAD, IHS Automotive to salute ethnic sales with Diversity Volume Leadership Awards

(December 7, 2015) The National Association of Minority Automobile Dealers (NAMAD) and IHS Automotive have announced the creation of the first Diversity Volume Leadership Awards. The awards program is the first of its kind to recognize and celebrate the new vehicle sales volume leaders based on model year for the following the ethnic, women and ethnic Millennial consumer...
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REACH Media calls newspaper story on Tom Joyner's forced retirement 'inaccurate'

(December 3, 2015) A story appearing this week in the London-based Daily Mail Online reported that radio legend Tom Joyner was going to be forced into early retirement next year by REACH Media, owners and distributors of the Tom Joyner Morning Show. The program is the most successful in syndicated radio history. Citing unnamed sources, the Daily Mail claims Joyner's former business partner, and now his boss, David Kantor...
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Cafe Mocha's Salute Her Awards to honor seven outstanding women Chicagoans

(December 2, 2015) Popular nationally syndicated radio show, Cafe Mocha, is bringing the Salute Her Tour presented by Hyundai to Chicago for the second year. On Thursday, December 10, the Salute Her Holiday Awards Luncheon will recognize women who share a common commitment to make a positive contribution to strengthen their respective communities. Festivities take place at the Hotel Allegro. The honorees include...

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Black advertising, media firms waiting to tap black voters for political campaigns

By Ken Smikle
(November 24, 2015) For African American advertising, marketing, media and research firms, the 2016 political season officially began last week with the news that Hillary Clinton's campaign had made its first hire. Chicago-based Burrell Communications has been selected to develop the creative for TV, radio, print and...

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PRecise Communications appoints Will Ayers as account executive, moves to new offices

(November 10, 2015) Will Ayers has joined PRecise Communications as an account executive focusing on digital strategies. Ayers brings more than eight years of communications experience to PRecise. Previously, Ayers worked for two New York City public relations and media agencies, including Edelman, executing communications campaigns for companies such as eBay, Kimberly-Clark and...
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Funeral services announced for Amos Brown, veteran Indianapolis broadcaster

(November 9, 2015) Amos Brown, beloved Indianapolis broadcaster for more than 40 years, died this past Friday, November 6 at the age of 64 while visiting his family's home in Chicago. He collapsed from what is believed to be a heart attack. Brown was the talk show host and Director of Strategic Research, and Community Affairs Director at WTLC-AM, a station owned by Radio One. Funeral services will be held at 11 a.m. Saturday, Nov. 14 at Light of the World Christian Church, 4646 North Michigan Rd., Indianapolis. Visitation will take place on Friday, Nov. 13 from 12 p.m. until 6 p.m., and on Saturday from 10 a.m. until services at 11 a.m....
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The Next 15, a new TV One docu-series, follows the comeback of fallen reality TV stars

(November 6, 2015) TV One today announced production has begun on The Next 15, a docu-series following the lives of six reality stars whose infamous television debuts have come and gone. The series documents the return of one of the original reality TV divas, Tiffany "New York" Pollard (Flavor Of Love, I Love New York) and Claudia Jordan, who is out for redemption since recently ousted from The Real Housewives of Atlanta...
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Black Cable TV Ratings for Week of Oct. 26 - Nov. 1
VH1, OWN give NFL a run for its money by beating Monday Night Football

(November 6, 2015) The Baltimore Ravens and the Arizona Cardinals lacked sufficient appeal to help Monday Night Football break the two million mark with black viewers on Oct. 26th. That gave VH1 and OWN an opening to snatch the No.1 and No.2 spots on The Top 25 cable shows chart.The overall winner for the last week of October was...
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Black TV Ratings for Week of Oct. 26 - Nov. 1
'Sunday Night Football' takes back No.1 with 'Empire' bumped for World Series

(November 4, 2015) Fans of the hit series "Empire" are apparently not feeling any love for baseball. Fox aired two games of the World Series (which, if you somehow haven't heard, was ultimately won by Kansas City) and Cookie and company got pushed to the curb. Black viewers apparently sat on their hands, as no other Wednesday night show...
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AARP releases survey of the financial attitudes of New York's Black Gen-Xers

(November 4, 2015) A staggering 70% of African American Gen-Xers say they may leave New York City when they retire, saying high debt, housing expenses and healthcare are hampering their ability to save, according to a new survey of African American city voters commissioned by AARP. As Gen-Xers started turning 50 this year...
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Interactive One, Coca-Cola join forces on custom content series featuring cooking tips

(November 2, 2015) Digital platform, Interactive One has announced the launch of "The Kitchen Table" a new digital content series targeting African-Americans sponsored by Coca-Cola. The cooking series lives on iOne's flagship digital property aimed at women,, with 60-second vignettes also appearing on TV One. In addition, the content will be promoted on the iOne social channels to...

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'Rickey Smiley For Real' brings syndicated radio host back to TV One with docu-series

(October 30, 2015) Nationally syndicated radio personality, host and stand-up comedian Rickey Smiley returns to TV One with the premiere of his new docu-series, "Rickey Smiley For Real" on Tuesday, Nov. 10 at 8 p.m. ET. The hour-long series takes a humorous look at Smiley's hectic life as he manages his career, single fatherhood and personal life.  TV One's Rickey Smiley For Real is a voyeuristic view into what makes Smiley a successful media mogul in radio, comedy and television...

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Black Cable TV Ratings for Week of October 19 - 25
For the third consecutive week, the NFL is back at No.1 of favorite cable shows

(October 28, 2015) The NFL is back. After getting bounced from its usual No.1 position four weeks ago, "Monday Night Football" on ESPN was the most popular cable show in black households for the third consecutive week. VH1's "Love & Hip Hop Hollywood" and "Black Ink Crew" took second and third position respectively, and...
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AARP promotes Edna Kane-Williams to Senior Vice President, Multicultural Marketing

(October 29, 2015) AARP announced today that Edna Kane-Williams has been promoted to the role of Senior  Vice President for Multicultural Leadership. In this new role, she will lead the development and execution of AARP's multicultural strategy to increase the organization's social impact and relevance among multicultural audiences. With more than 20 years of experience working in senior management...
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NABOB applauds FCC ruling that gives some AM stations early access to FM translators
(October 27, 2015) A recent by ruling by the Federal Communications Commission will make it possible for owners of Class C and D AM radio stations to explore taking their programming to the FM band through the use of FM translators. The decision by the commission, as part of its AM Radio Revitalization proceeding, gives these smaller stations the first opportunity to buy existing FM translators and relocate them to the markets they currently are licensed to operate in...
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